Evaluation Question 1

Avoiding issues

In order to avoid some of the issues which I picked out from the previous students' music videos by planning my video well in advance. Over the course of the summer holiday I aim to create a bank of Youtube videos for me to chose from when I start my A2 practical project. I also hope to be able to create a selection of short, 30 second clips for a variety of different songs to further increase my performance, filming and editing in preparation for the practical project. there are a few other little things I want to get done, including various location analysis', health and safety alanysis' as well as ideas for costumes, lightings equipment etc. I believe that by doing this, I will already have developed most of the neccicary skills required to be able to create a good quality music video, allowing me to get started as soon as possible when we return to school in september.

Previous student music video evaluation

Nine2Five – The Ordinary Boys	Performance was realistic and performers were enthusiastic in their roles. The framing for this video was excellent, and the camera was almost always moving around, but it was kept stable, so all shots were clear.
If You Wanna – The Vaccines	Great variety of shots in this video, and the performers looked as if they were professionals. The lack of instruments however leaves this video in second place rather than first.
Life Happens – Brandon & Leah	Most of the singing was synchronised properly, and the performers were really into their roles. The variety of shots in this video is really good, however the instruments were not synced, which was a major let down for this otherwise excellent music video.
Sparks Fly – Taylor Swift	Framing was mostly good except for on one or two minor occasions, and the scenery was fantastic. There was a significant lack of a band in the video, and the performance wasn’t enthusiastic enough. Also, the transitions between shots were pretty bad.
Lost – Paper Aeroplanes	Lip-syncing was near perfect, and this video had a greater variety of scenes than other videos, as well as more differentiated and exotic locations, however the fact that all of the shots had a sort of underlying grey tone to them puts this video at number five on my list.
Go In, Go Hard - Angle	Singing was well synced. Most of the shots were crisp and clear, and look as though professionals shot them. The locations used were different from most of the other videos we viewed, however the general feel of the video is very similar to most other hip hop/ R&B style music videos, which was a significant let down.
Today I Cried – Professor Green	Performers were not enthusiastic enough, and there was not enough camera movement. There was very little variety between shots, and the video included a clip from a movie.
12 Rounds - Jester	The song used for this music video was ridiculous, the lyrics were disgusting, and can be seen to be objectifying women. There was no variety of shots, as most of the shots involved the singer (if you can call it singing) standing in front of a group of hooded people, or sitting in a car next to a female. Everyone in the video was wearing very similar to identical outfits. All in all a ridiculous attempt at a music video.